Naturally selected.Community evolved.
Candidate 1 of 6
Sand and Coral
- 40–60 numbered pairs in the first edition
- 6 candidates in every vote
- 3 votes for every owner in the next one
- 0 restocks, ever
A barefoot canvas sneaker whose colours are chosen by public vote. Each generation is made once, numbered, and never restocked.
Example images generated with AI. The real candidates are photographed with the actual materials.
Which one survives?
Six candidates, five duels. Tap the one you'd keep and the other is out. Natural selection, in miniature.
Duel 1 of 5
This is a game. In the real vote you choose from all six, 5 to 14 January, and the one with the most votes wins.
How a generation is born
The shape never changes: wide last, thin flat sole. What evolves are the genes: canvas, sole, laces and patch.
- December 2026
Swatches
We source real canvas, laces and soles. Only materials that can actually be produced enter the game.
- Early January
Candidates
AI combines the swatches into six candidates. We recolour photos of the real materials, so what you vote for is what gets made.
- 5–14 January
Vote
Seven days of open qualifying. The top two meet in a 72-hour final.
- From 15 January
Pre-order
The winner goes on pre-order. If we don't reach the minimum number of pairs, everyone gets a full refund.
- Spring 2027, estimated
Made once
Between 40 and 60 numbered pairs, no restock. Every pair has a digital passport: tap it with your phone to see its number, its generation and your 3 votes for Generation 02.
One vote per person, and you can check it
The vote decides what gets made, so we run it like a small election. No account and no password: your ballot is a link sent to your email.
One ballot per confirmed email
Only people who confirmed their email can vote. Aliases of the same inbox count as one person.
Single-use link
A ballot works for one vote and expires after 30 minutes. Once used, it stops working.
The server keeps the time
Voting opens and closes at the published time. Changing the clock on your phone does nothing.
A receipt to check your vote
When you vote you get a code. Use it at any time to see that your vote is stored and counted.
Votes can't be edited or deleted
The database rejects any change to a stored vote, including from us.
Mass voting is held for review
If many votes arrive from one network, they are set aside and reviewed before they count. We don't store IP addresses.
Why ANSUAU
An invented name, short and easy to say in Spanish and English (an-SWAW). It does not describe one product, so it can grow with the brand: sneakers today, shirts and bags tomorrow.
The natural part is the method, not an eco promise. When we talk about materials, we'll give specific facts for each one.
- What it is
- A barefoot canvas sneaker: wide toe box, thin flexible sole, zero drop.
- Who designs it
- The community chooses the colours by open vote between candidates.
- Generation 01
- Voting from 5 to 14 January 2027. Pre-orders from 15 January. Delivery estimated for spring 2027.
- Sizes
- EU 36 to 46.
- Based in
- Barcelona, Spain.
- Factory
- Being selected. We'll name it before pre-orders open.
Join the population
People on the list vote first and reserve before anyone else. We'll email you when voting opens and again when pre-orders open.
55 days until the vote
Questions
What makes it barefoot?
A wide toe box so your toes can spread, a thin flexible sole, and zero drop: heel and toe at the same height. If you've never worn barefoot shoes, start with short stretches.
When is the vote?
Voting for Generation 01 opens on 5 January 2027 and runs until 14 January: seven days of qualifying, then a 72-hour final between the top two.
How much will it cost?
We'll publish the price before the vote. Voters get a founder price below the public price.
When do pairs arrive?
We expect spring 2027. We'll give the exact date when pre-orders open, once the factory confirms it.
What if the minimum isn't reached?
Nothing gets made and everyone who pre-ordered gets a full refund.
What does the AI actually do?
It combines the real swatches into candidates and prepares the images. People choose the materials, review every candidate and decide with their vote.